Design talents and Spanish fashion
Every year the CSDMM (Madrid Higher Fashion Design Centre) trains some of the leading talents in Spanish fashion. Attached to the Madrid Technical University, its teaching staff include the leading contemporary designers, such as Ana Locking, Juan Vidal, Maya Hansen, Daniel Rabaneda and Miguel Becer, to name but a few.
For some years now the Centre’s challenge has been to link fashion up with the latest social demands, and above all to generate professional opportunities for new designers.
With this aim in mind, its activities have focused on raising the profile of the school’s talent, which therefore involves prioritising Communication. We have worked with them to create content helping them to underpin their brand image and online reputation. We also work on their fashion shows, staged at such unique locations as the Teatro Real, the Casa América and the Reina Sofía Art Gallery. We also collaborate on partner initiatives to highlight the value of tomorrow’s designers.
Our team works together with the CSDMM to develop digital Social Ad and SEM campaigns to increase relevance, organic traffic and conversions.